Description

Sulfate, gluten, soy and paraben free cleansing. Brightens grey and blonde hair. Highly pigmented; the most effective toning shampoo on the market. An innovative blue-violet pigmented shampoo to enhance blonde and grey hair while neutralizing yellow to brassy tones.

Directions

Wet hair, apply desired amount, lather, rinse and follow with LOMA Violet Conditioner.